Hit your BOM cost target in minutes.
Not months.

Meet Bruce: the buyer agent* who handles tedious supply chain tasks autonomously & invisibly, for buyers on hardware teams.

* Search, quote, order & track suppliers 10,000x faster at 5x less cost.

“Searching for suppliers, obtaining quotes, selecting suppliers, ordering & tracking parts is labor-intensive. An automated procurement system that reduces manual effort, provides timely pricing and sourcing decisions is what we need to build faster.”

Bruno M, CTO

Z3 Technology, US Robotics, 3Com

Manual buying admin is wasting your time & money ... delaying product delivery.

Hiring more people doesn’t help.

Tedious, repetitive admin tasks steal time & focus, causing product delivery delays.

Your people-powered process is error-prone, creating re-work.

No matter who manages your buying admin, these problems persist.

Your buying admin done 10,000x faster than any human, at 5x less cost than one with Bruce:

The fastest way for hardware team buyers to search, quote, order & track BOM delivery.

Bruce scrubs your 1 - 1,000 part CAD/BOM to create your mBOM. In seconds.

You sign NDA, connect your CAD/BOM & record preferences.

Bruce displays your mBOM in your desired app.

You finalise your mBOM with a Settel expert.

Bruce recommends ideal suppliers for all mBOM parts. In seconds.

Bruce prepares & submits RFQs to all digital suppliers of electronic components & custom PCB/As + mechanical components & custom parts.

He recommends ideal suppliers for your quality, speed, cost, etc preferences & supplier performance, growing smarter with machine learning.

You finalise your mBOM buy list in a natural language conversation with Bruce & direct with suppliers.

Bruce orders from your authorized suppliers & files paperwork. In seconds.

You authorize mBOM parts to be ordered.

Bruce generates & submits POs to order from all suppliers.

He files NDA, mBOM, RFQs, quotes, POs, contracts & invoices to your desired apps.

Bruce displays mBOM cost & delivery status for all parts. In real time.

Bruce updates your mBOM with actual cost & delivery status of each part.

He hustles for deadlines by alerting suppliers & you as needed.

You add packing slips for Bruce to reconcile with invoices in your desired app.

When Bruce needs help, your personal Settel expert steps in ... so you don’t need to.

“The reliance on tools like Excel and Google Sheets to manually manage procurement is inefficient and tedious, often leading to errors and increased costs, highlighting the need for an automated solution that streamlines processes to launch products earlier.”

Narissa C, Director of Mechanical Engineering

Igor Institute, Nike

Bruce works 10,000x faster than any human, with expert accuracy.

Reduce procurement time
suck by up to 92%.

Launch products on schedule, hence grow faster. With less errors & stress.

Manage procurement at 5x less than a FTE.

Learn more about Bruce

No more buyer admin!

Free yourself from managing tedious processes & apps.

Focus on supplier collaboration

Communicate & build relationships with all your suppliers.

Pricing - we’re on your team

Pay us a low monthly fee to work for you, not for your suppliers.

Your entire device

Real time data from all the world's digital hardware suppliers in one place.

Integrate your apps

Automate product & financial data entry into your favorite apps.

Copilot or autopilot

Choose your level of freedom vs control throughout the process.

See how Bruce frees your teams

Eliminate repetitive tasks and spend time on what actually moves the needle.

Engineering

12 hours weekly

added to focus on product build.

Supply Chain, Procurement & Buying

32 hours weekly

added to focus on product delivery.

Hiring another buyer won’t help the root problem. Bruce will.

Too early to hire another buyer?

No need to wait when Bruce cost 5x less than a traditional hire.

Currently hiring another buyer?

Bruce enables you to delay new hire cost, or focus them on more productive work.

Already have a buyer team?

Bruce does your inefficient grunt work, liberating you to go big.

Get the power of a 24/7 buyer assistant for the cost of software.